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Wednesday 17 February 2016

ISDT Competition Brief


For our typography module this year we were given a choice of briefs set by ISDT with the option to submit to the competition or not. We were asked to find a personal account of an event to then present within a gallery space of our choosing to transport the audience into the story through experimental application of typography. I wanted to portray an event I found interesting and felt connected to so that hopefully others visiting the exhibit would too. I wanted to transport the audience into the story, make them feel part of the story, immersive within that account and allow them to interactive with the typography and artwork displayed. 

I designed an interactive and immersive exhibition based upon the eye witness account of Thomas Flowers talking of his work for Bletchley Park. Focusing on the use of typography and communication within this project I experimented with the function of language to encrypt the story, around the gallery space of IKON in Birmingham and within the exhibition book. A Cipher handout will sit within the gallery space for the audience to translate quotes from the story themselves, or alternatively an app will transform the quotes in real time through the use of the camera function. 

The concept to this exhibition is to transport the audience into the eye witness account and generate connections to the installation and historic story being told. Here's my final project outcomes which I am proud to have submitted to the ISDT Eye witness Competition Brief 2016.

Exhibition Space within IKON





Cipher


Prototype app design



Exhibition Book





Promotional postcards 



Merchandise - Badges, Tote bag & framed artwork



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Friday 5 February 2016

Project Placment Fair

Today we were asked to present our work from our live briefs and placement as part of a second year module to the year below. However with that being a little far away myself and Alex decided to promote the Erasmus experience to anyone who was interested in the program and the work they could create. I choose to play the video I created from our stay in Cyprus so show how much fun we had and the people we met there. I wanted to hopefully inspire them to travel and experience a new place with new adventure just like we did that I was lucky to document and hold as memories.

Here's my Erasmus // Cyprus Video I uploaded to youtube and have showcased before on my blog.
 

We also talked about the work we created for our portfolio and the teaching we experienced from our host University, Frederick. We had a great learning environment from our host and were able to really step up our professionalism in our portfolio from their guidance in our projects. I had recently made a few changes to one project we were given as part of our studies - Corporate Identity. I have found enjoyment in creating mock ups layouts to present my work online. Here are a few I chose to upload and include within my online Behance portfolio for my Cyprus Air re-branding project.

To see my other final pieces take a look at my Behance portfolio


 


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Monday 1 February 2016

The GlassBox Gallery

Earlier on this month we were given a short project to complete. With the brief given to us in the morning, we were then asked to present our initial ideas and proposal later that afternoon. We were the given a week or so to complete the task and present our concept within an exhibition. The task was to re brand an art gallery situated just down the road from our building, The Glass Box Gallery. The exhibition of work produced from the class was to then be displayed within the gallery itself.

Focusing around the identity of the name of Glass Box Gallery, I created a series of simple wireframe shapes which will form an anamorphic installation within the gallery itself and be applied across the materials forming a very minimal style and clean feel to the branding.  A sense of identity is formed and connection made to the gallery's name, yet the simplicity and subtle designs allow the artwork within the gallery on display to also be a main focal point.  

To illustrate my brand concept I created some mock ups to display within the exhibition of work and some postcards for an interactive element to the visitors of the gallery. As my work was to be displayed in the window, I wanted passer-Byers to also see the work, therefore I later changed the set up for the postcards and displayed them on stands. 




From outside the gallery, eye level view from street


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